How can software make your sales process faster, more agile, and more effective? Software-defined operations involve policies for this purpose.
A policy is a statement of intent describing a set of principles in the form of a procedure or protocol. Policies are adopted by a governing body within the organization, usually business operations people who evaluate procedure and adherence. Software-defined ops platforms support policy definition, evaluation, and automation.
A policy-driven approach to sales operations can transform your CRM function. It defines policies for sales teams and explains the steps in creating, automating, enforcing, and assessing software-defined policies. Using automated software eliminates the need for manual intervention and allows your sales operations team to focus on the strategic aspect of their role and execute your go-to-market plan more effectively. No more getting caught in endless cycles of data quality cleanups and fixing things out of alignment with your go-to-market.
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Updated over 2 years ago